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JOHN CABOT UNIVERSITY
COURSE CODE: "BUS 399"
COURSE NAME: "Special Topics in Business: Innovation and Information Technology"
SEMESTER & YEAR:
Spring Semester 2012
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SYLLABUS
INSTRUCTOR:
Pica Daniele
EMAIL: [email protected]
HOURS:
TTH 17:30-18:45
TOTAL NO. OF CONTACT HOURS:
45
CREDITS:
PREREQUISITES:
Prerequisite: Junior Standing
OFFICE HOURS:
Tue-Thu 2:30-4pm
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COURSE DESCRIPTION:
This course emphasises the contextual and contingent nature of contemporary working-life and general social activities within the setting of business enterprises. Increasingly, highly skilled individuals, building and using information and communication technologies, can create new markets or take over existing ones by redefining the rules. It is argued that the key to this cannot be found in new technologies alone but in adopting a view of the world that critically appreciates the relationships between the possibilities offered by the new technologies and what is feasible, practical and desirable in a given circumstance.
The aims of this course are for students:
- To understand how to use appropriate analytical tools in making decision in respect to emerging business challenges and opportunities
- To explore a series of contemporary business cases
- To understand the main theories surrounding innovation, information systems, and new business models
- To develop critical thinking in the area of business innovation through information systems
- To learn how to research a topic in depth and develop a specialized understanding of a particular industry and/or business phenomenon.
COURSE AIMS OUTLINE
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AIM
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DESCRIPTION
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Build a solid theoretical background based on the phenomenon of mobilisation of interaction and of new business models
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Investigation of the theoretical basis of modern technologies (e.g. Mobile phone, PDAs, Web 2.0 etc.)
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Discuss theoretical and practical issues facing modern organisations
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Exploration of contextual and contingent nature of modern workplaces and the role of technologies in the shaping of context
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Link technological possibilities to strategic enterprise goals
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Exploration of how business innovate through information systems
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Table 1 – Course Aims Outline
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SUMMARY OF COURSE CONTENT:
This course will investigate modern businesses and how technologies support new models at the levels of the individual, the group, the larger social setting such as the organization, and at the infrastructure level by exploring the following 9 themes:
- Transaction Cost Economics, Information Systems, and Business
- Enterprise Mobility
- Information Systems and Organizations: Social technologies and Innovation Management
- The Organization: Interdependencies and Computer Supported Collaborative Work
- The Core of Information Services
- Global Infrastructures
- Convergence
- The New Value Chain (The Long Tail)
- Competition in the Information Economy
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LEARNING OUTCOMES:
Business intelligence is defined as "the ability to apprehend the interrelationships of presented facts in such a way as to guide action towards a desired goal." This ability is synonymous with understanding the context in which decisions have to be made. The world of technological development is moving rapidly in all directions, and for the modern manager of the electronic enterprise, any new development is potentially of strategic importance. Sectors, organisations, technologies and individuals vary so much that no simple recipes can be found. What is needed is general theoretical knowledge enabling the individual situated within an organisation to make the appropriate decisions based on the available data by applying the theories acquired. In today’s business environment, this means understanding what new information systems have done to the business landscape (represented by value chain activities, competition, customer relations, marketing techniques, and financing strategies) and how such changes are being used, and can be used in the future, to create new innovative business models. The good old industrial values are slowly but safely being replaced by new ways of perceiving the world. In this, Information and Communication Technology (ICT) plays an important role. Organisations are these days increasingly digital. Wires and cables run through walls. Networks enable people to work together. The convergence of the telephone, the TV and the computer provides daily new innovations that must be considered.
The purpose of this course is through a number of emerging themes demonstrate the importance of Information and Communication Technologies (ICT) in the 21st Century and how this has changed the way organization work and innovate. The themes are driven from contemporary research of emerging phenomena where new technologies and new organizational opportunities meet. In a nutshell, this course seeks to build both a theoretical and an empirical foundation to understanding the various business phenomena of the past two decades, in order to provide students with analytical tools to make decisions in the modern business environment. Furthermore, with an individual project, in the form of a 4000 words essay, this course allows students to study in depth an emerging business phenomenon amongst the ones presented throughout the course.
Finally the course, though a weekly discussion of current business issues contained in periodicals, such as The Economist and Business Weekly, news websites, such as Wired and Gizmodo, and newspapers, such as the Financial Times and the Wall Street Journal, seeks to develop an awareness of the new business landscape.
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TEXTBOOK:
Book Title | Author | Publisher | ISBN number | Library Call Number | Comments | Format | Local Bookstore | Online Purchase |
Enterprise Mobility: Tiny Technology with Global Impact on Work | Carsten Sorensen | Palgrave Macmillan | 0230236073 | | | | | |
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REQUIRED RESERVED READING:
Book Title | Author | Publisher | ISBN number | Library Call Number | Comments |
Technological paradigms and technological trajectories | Dosi G | Research Policy 11 (3): 147–162 | Research Policy 11 (3): 147–162 | | 1982 |
From Thinking to Tinkering: The Grassroots of Strategic Information Systems | Claudio Ciborra | Information Society, 8 (4), p. 297 | Information Society, 8 (4), p. 297 | | 1992 |
Teams, Markets and Systems | Ciborra C | Cambridge University Press | 052157465X | | pp. 109-133 |
Code and Other Laws of Cyberspace | Lessig L | Basic Books | 0465039138 | | p1-30 |
Wikinomics: How Mass Collaboration Changes Everything | Tapscott D | Penguin | 1591843677 | | p1-33 |
Information Rules | Shapiro C | Harvard Business School Press | 087584863X | | p. 1-19 |
The Long Tail | Anderson C | Hyperion | 1401302378 | | P1-26 |
Towards a multidisciplinary definition of innovation | Baregheh A | Management decision, vol. 47, no. 8, pp. 1323–1339 | Management decision, vol. 47, no. 8, pp. 1323–1339 | | 2009 |
From Products to Services: The Software Industry in the Internet Era. | Campbell Kelly M | | xxx | | http://papers.ssrn.com/sol3/papers.cfm?abstract_id=984451#PaperDownload |
Convergence Culture | Jenkins H | New York University Press | 0814742955 | | p.1-25 |
A Special Report on Social Networking | The Economist | The Economist | Jan 28th 2010 | | |
Coordination mechanisms: Towards a conceptual foundation of CSCW systems design. | Schmidt K | Computer Supported Cooperative Work, 5, 2-3, 155-200. | xxx | | |
RECOMMENDED RESERVED READING:
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GRADING POLICY
-ASSESSMENT METHODS:
Assignment | Guidelines | Weight |
Critical Literature Review | Compile a 3500-4000 word literature review | 40 |
Final Exam | Cumulative Final Exam Essay Based | 50 |
Class Partipation and Attendance | | 10 |
-ASSESSMENT CRITERIA:
The final grade of the students will be based on:
- Participation and Attendance in Class
Active participation is essential, therefore all students are expected to be prepared and participate in the class discussion. Preparation also consists in keeping up with current business and technology news.
To be submitted as indicated in the timeline. Individual Projects must be handed in at the beginning of the class on the due date. The formatting will follow a research paper structure. Late assignment will not be accepted.
The final exam will cover all the assigned materials and lectures contents. Furthermore it will be based on answering a number of essay questions.
-ATTENDANCE REQUIREMENTS:
Class attendance is mandatory. If a student misses more then 2 lectures he/she will be penalized with a 5% mark down in the final grade. Missing more than 5 lectures might results in the students being dropped from the course.
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ACADEMIC HONESTY
As stated in the university catalog, any student who commits an act of academic
dishonesty will receive a failing grade on the work in which the dishonesty occurred.
In addition, acts of academic dishonesty, irrespective of the weight of the assignment,
may result in the student receiving a failing grade in the course. Instances of
academic dishonesty will be reported to the Dean of Academic Affairs. A student
who is reported twice for academic dishonesty is subject to summary dismissal from
the University. In such a case, the Academic Council will then make a recommendation
to the President, who will make the final decision.
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STUDENTS WITH LEARNING OR OTHER DISABILITIES
John Cabot University does not discriminate on the basis of disability or handicap.
Students with approved accommodations must inform their professors at the beginning
of the term. Please see the website for the complete policy.
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SCHEDULE
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Week 1 – Introduction to course contents and Discussion on basis of research methods
Week 2 – Compiling a literature review and using research tools
Week 3 – Transaction Cost Economics and New Technologies in Businesses
Week 4 – Theories of Innovation and Diffusion of Innovation
Week 5 – Work and Collaboration: Computer Supported Collaborative Work
Week 6 – Mobile Technologies, Work and Enterprise Mobility
Week 7 – Convergence and Innovation in Digital Services
Week 8 – Global Infrastructures and Information Infrastructures
Week 9 – Wikinomics: New Value Chains and New Business Models
Week 10 – Customer Managed Relations and Marketing in the Digital Age
Week 11 – Innovation and Information Recombination
Week 12 – The Information Economy: From Digital Goods to Digital Services
Week 13 – Personal Project Discussions and Presentations
Week 14 – Review Sessions
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