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JOHN CABOT UNIVERSITY
COURSE CODE: "BUS 101"
COURSE NAME: "Introduction to Business"
SEMESTER & YEAR:
Fall 2022
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SYLLABUS
INSTRUCTOR:
Luigi Nasta
EMAIL: [email protected]
HOURS:
MW 3:00 PM 4:15 PM
TOTAL NO. OF CONTACT HOURS:
45
CREDITS:
3
PREREQUISITES:
OFFICE HOURS:
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COURSE DESCRIPTION:
This course presents a general summary of all functions of a business enterprise, including management, finance, accounting, marketing, human resources, and production. The course gives emphasis to the structure of business organizations and the decision-making process that occurs at different levels of corporate management. Students will be exposed to basic business terminology and will establish an applicable business vocabulary. The course also touches upon current business practices (such as managing organizational relationships, managing human resources or planning and controlling resources) that are employed in different national markets to adjust their strategies to diverse consumers worldwide. The course will use reading materials, projects and assignments that will relate the subject to the real world and the possible professional avenues students of business can pursue; the course will also foster critical and analytical thinking, and develop decision-making skills. Successful completion of the course will equip students with a broad understanding of how the business environment works, as well as a lens through which to interpret the world they live in.
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SUMMARY OF COURSE CONTENT:
Business Management course aims at the students who have not had business courses before but would like to get the skillset for managing a business in the future. The course covers main business functions: marketing, finance, human resource, operations management. The course, although of an introductory nature, will have a very practical approach to learning. The students will be offered to apply the business management concepts to the field of their interest. This will allow students to have a hands-on practice and also will make the study of business management relevant to their future.
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LEARNING OUTCOMES:
At the end of the course, students should be able to:
1) Describe the different structures of business organizations
2) Recognize the role of the business enterprises in the economy
3) Analyze the various types of decisions faced by business managers
4) Investigate current issues in business and use course concepts to examine them
5) Develop a proper business terminology
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TEXTBOOK:
| Book Title | Author | Publisher | ISBN number | Library Call Number | Comments | Format | Local Bookstore | Online Purchase |
| lntroduction to Business (2018) | Gitman, L.J., McDaniel, C., Shah, A., Reece, M., Koffel, L., Talsma, B., Hyatt, J.C | Open Stax | ASIN: B07VT9HT7J | | | | | |
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REQUIRED RESERVED READING:
RECOMMENDED RESERVED READING:
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GRADING POLICY
-ASSESSMENT METHODS:
| Assignment | Guidelines | Weight |
| Class participation | Students are welcome to contribute to the class discussions by sharing with the classmates contemporary articles, research, opinions, etc. on the management and the entrepreneurship issues. | 10 |
| Written individual assignment: Mid-term exam | Written assignment composed by multiple choices questions, true or false questions, open questions | 15 |
| Written individual assignment: Final exam | Written assignment composed by open questions, multiple choice questions, true or false questions | 45 |
| Group or individual assignment: Business Idea Development | Case analysis presentation. Key topics of the presentation to focus on: company strategy, organizational design and culture, and leadership. | 30 |
-ASSESSMENT CRITERIA:
AWork of this quality directly addresses the question or problem raised and provides a coherent argument displaying an extensive knowledge of relevant information or content. This type of work demonstrates the ability to critically evaluate concepts and theory and has an element of novelty and originality. There is clear evidence of a significant amount of reading beyond that required for the course. 94 to 100 A; 90 to 93 A-
BThis is highly competent level of performance and directly addresses the question or problem raised.There is a demonstration of some ability to critically evaluatetheory and concepts and relate them to practice. Discussions reflect the student’s own arguments and are not simply a repetition of standard lecture andreference material. The work does not suffer from any major errors or omissions and provides evidence of reading beyond the required assignments. 87 to 89 B+; 84 to 86 B; 80 to 83 B-
CThis is an acceptable level of performance and provides answers that are clear but limited, reflecting the information offered in the lectures and reference readings. 77 to 79 C+; 74 to 76 C; 70-73 C-
DThis level of performances demonstrates that the student lacks a coherent grasp of the material.Important information is omitted and irrelevant points included.In effect, the student has barely done enough to persuade the instructor that s/he should not fail. 67 to 69 D+; 64 to 66 D; 60-63 D-
FThis work fails to show any knowledge or understanding of the issues raised in the question. Most of the material in the answer is irrelevant. 0 to 59 F
-ATTENDANCE REQUIREMENTS:
ATTENDANCE REQUIREMENTS AND EXAMINATION POLICY
You cannot make-up a major exam (midterm or final) without the permission of the Dean’s Office. The Dean’s Office will grant such permission only when the absence was caused by a serious impediment, such as a documented illness, hospitalization or death in the immediate family (in which you must attend the funeral) or other situations of similar gravity. Absences due to other meaningful conflicts, such as job interviews, family celebrations, travel difficulties, student misunderstandings or personal convenience, will not be excused. Students who will be absent from a major exam must notify the Dean’s Office prior to that exam. Absences from class due to the observance of a religious holiday will normally be excused. Individual students who will have to miss class to observe a religious holiday should notify the instructor by the end of the Add/Drop period to make prior arrangements for making up any work that will be missed. The final exam period runs until ____________
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ACADEMIC HONESTY
As stated in the university catalog, any student who commits an act of academic
dishonesty will receive a failing grade on the work in which the dishonesty occurred.
In addition, acts of academic dishonesty, irrespective of the weight of the assignment,
may result in the student receiving a failing grade in the course. Instances of
academic dishonesty will be reported to the Dean of Academic Affairs. A student
who is reported twice for academic dishonesty is subject to summary dismissal from
the University. In such a case, the Academic Council will then make a recommendation
to the President, who will make the final decision.
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STUDENTS WITH LEARNING OR OTHER DISABILITIES
John Cabot University does not discriminate on the basis of disability or handicap.
Students with approved accommodations must inform their professors at the beginning
of the term. Please see the website for the complete policy.
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SCHEDULE
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Management in today's organizations
The role of management
Planning, organizing, controlling
Managerial roles
Designing organizational structures
Establishing organizational relationships
Trends in organizational structure
Managing Human Resources
Production and operations management
Resource planning
The marketing concept
Developing a marketing mix
Creating products that deliver value
Basic accounting procedures
Understanding financial management
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