Week 1&2:
The State of Television
-Traditional TV
-The Post-Network Era
Week 2&3:
Everywhere But On TV: The Technological Revolution of Television
-Television Technologies and Infrastructures
Week 4&5:
Making Television: Changes in the Practices of Creating Television
-Roles and Practices
-Making Programs, Developing Formats
-Programming Strategies in Network, Multi-Channel and Online TV
Week 6:
Revolutionizing Distribution: Breaking Open the Network Bottleneck
-DVDs, VODs, Downloading, Broadband Channels, Piracy
Week 7:
Advertising, Product Placement and Branded Television
-The New Economics of Television
Week 8:
Assessing the Audience
-Transformed Measurement Techniques and Technologies
Week 9&10:
The Global Televisual Landscape
-Technologies and Audiences, Broadcasting and Reception
Week 11&12:
Television Culture: Reality TV, Tabloid Culture, Interactivity and Premium Content
-Promos, Paratexts, Spoilers, Hype, Bumpers, Intros and Spinoffs
Week 13&14:
Televisuality: Or, Television Style