Week 1 Introduction to Visual Communication
Howells/Negreiros: Introduction
Barnes: Introduction & Chapter 1
Bignell: Introduction
Week 2- 4: Visual Theories, Visual Codes, Genre and Intertextuality (Semiotics)
Howells/Negreiros: Chapters 1-4 & 6
Barnes: Chapters 2-4
Bignell: Chapter 1
Week 5: Persuasion
Barnes: Chapter 13
Bignell: Chapter 2
Midterm
Week 6: Media Literacy and Visual Analysis
Barnes: Chapters 5-6
Additional readings: Handout
Introduction to Image Analysis Assignment (first day of week 6)
Week 7 and 8: Typography, Graphic Design and Information Graphic
Assignment: Create an information graphic
Lester: Chapters 7-9
Barnes: Chapter 7
Bignell: Chapters 3-4
Week 9: Drawing and Painting: From fine art to comics
Howells/Negreiros: Chapter 7
Lester: Chapter 10
Additional Reading: Understanding Comics, Chapter 1 (PDF, available on course website)
Image analysis due
Week 10: Photography
Howells/Negreiros: Chapter 8
Lester: Chapter 11
Week 11: Film
Barnes: Chapter 9
Bignell: Chapter 8
Howells/Negreiros: Chapter 9
Week 12: TV
Barnes: Chapter 10
Bignell: Chapters 5-7
Week 13: Computers and the Web: Memes, Viral Imagery and Culture Jamming
Howells/Negreiros: Chapter 11
Barnes: Chapters 11-12
Bignell: Chapter 9
Week 14: Conclusion: Global Visual Culture
Barnes: Ch 14
Howells/Negreiros: Conclusion
Infographic due (last day of week 14)