The course is divided in two parts, corresponding to the same parts in the textbook (see below).
Part 1: Behavioral People are Normal People
•Standard Finance (homo oeconomicus) “vs.” Behavioral Finance (Normal people)
•Utilitarian, expressive, and emotional benefits
•Cognitive shortcuts and errors
•Emotional shortcuts and errors
•Correcting cognitive and emotional errors
•Expected Utility Theory and Prospect Theory
•Behavioral Finance Puzzles: The dividend puzzle, the disposition puzzle, and the puzzles of dollar-cost-averaging and time-diversification
Part 2: Behavioral Finance in Portfolios, Life-Cycles, Asset Prices, and Market Efficiency
•Behavioral portfolios
•Behavioral life-cycle of saving and spending
•Behavioral asset pricing
•Behavioral efficient markets
•Lessons of behavioral finance